CeraVe – Michael CeraVe: did the Hollywood star create a skincare brand?
How did CeraVe – a skincare brand developed by dermatologists – win the Super Bowl? By re-writing the Big Game Playbook.
We spread a...
Coca-Cola – Thanks for Coke-Creating: the end of brand guidelines?
"Thanks for Coke-Creating" celebrates the spontaneous rebranding of Coca-Cola's iconic visual identity. It showcases reinterpretations of the Spencerian logo, color palette, contour bottle, and...
Puck – Selfless Shelves: empowering Lebanese women with shelf space
Lebanon's economic crisis has led to a 63% increase in unemployment among women, pushing many to make and sell mouneh, traditional handmade preserved foods,...
Laut Gegen Nazis – Rights Against the Right: trademarks against nazi codes
For too long, the Nazi scene has been using codes and abbreviations to bypass bans and spread their racist ideology. They codified "HAKENKREUZ" (Swastika)...
Xbox – The Everyday Tactician: from the virtual to the real football world
Xbox's longform documentary showcases the merging of real and virtual worlds as Bromley FC recruits a new management team member through the popular Football...
Mastercard – Room for Everyone: a digital tool supporting Polish and Ukrainian businesses
Mastercard launched "WhereToStart," a digital tool to help Polish and Ukrainian businesses identify optimal locations to open shop using a complementary business data model.
Part...
Google Android – iPager: putting Apple’s outdated messaging tech in the spotlight
iPager was an Android campaign with the goal of educating consumers and flipping the narrative around the ‘green bubbles’ in the U.S. by pressuring...
Skip Express Lane – The Inflation Cookbook: tracking real-time food pricing data
The rising cost of food is hitting Canadians hard. With prices up 10.4% in the past year alone, many families are making do with...
DEGIRO and UN Women – Pink Chip: invest in proof, not bias
Invest in proof, not bias. Pink Chip is changing the business world with data on women leadership. The business landscape is changing as women...
DoorDash – DoorDash All The Ads: turning every Super Bowl ad into a delivery
The world knows DoorDash for restaurant delivery, but with their new brand platform, Your Door to More, we wanted to showcase their ability to...
