JCDecaux – Meet Marina Prieto: a woman’s Instagram photos take over Madrid’s subway stations
A few months ago, Madrid woke up with a question: who is Marina Prieto? That's what thousands of Spaniards asked when they came across...
Dramamine – The Last Barf Bag: a tribute to motion sickness
To commemorate the 75th anniversary of Dramamine, a well-known medication for nausea relief and motion sickness prevention, the brand launched a unique campaign focused...
Magnum – Find Your Summer: embracing Summer vibes in the middle of Winter
"Find Your Summer" encourages everyone to seek out those small, narrow, and fleeting moments of sunshine amid the harsh winter and relish them while...
Pedigree – Adoptable: advertising that boosts shelter dogs adoption
Pedigree has unveiled 'Adoptable', an innovative AI-driven initiative revolutionizing how shelter dogs feature in global advertising.
This groundbreaking technology transforms basic shelter dog photos...
Specsavers – The Misheard Version: Rick Astley trolls a nation
Specsavers’ innovative audiology campaign, featuring a reimagined rendition of Rick Astley’s classic hit, has taken a bold step forward in raising awareness about hearing...
Eletromidia – Guarded Bus Stop: supporting women waiting for buses
Earlier this year, Eletromidia, an out-of-home ad placement company, collaborated with AlmapBBDO to create "Abrigo Amigo." This São Paulo-based initiative aims to help women...
CeraVe – Michael CeraVe: did the Hollywood star create a skincare brand?
How did CeraVe – a skincare brand developed by dermatologists – win the Super Bowl? By re-writing the Big Game Playbook.
We spread a...
Puck – Selfless Shelves: empowering Lebanese women with shelf space
Lebanon's economic crisis has led to a 63% increase in unemployment among women, pushing many to make and sell mouneh, traditional handmade preserved foods,...
Laut Gegen Nazis – Rights Against the Right: trademarks against nazi codes
For too long, the Nazi scene has been using codes and abbreviations to bypass bans and spread their racist ideology. They codified "HAKENKREUZ" (Swastika)...
Xbox – The Everyday Tactician: from the virtual to the real football world
Xbox's longform documentary showcases the merging of real and virtual worlds as Bromley FC recruits a new management team member through the popular Football...