British Airways – A British Original: a minimalistic campaign made of 500 ads
British Airways launched a groundbreaking multi-channel campaign called A British Original, which celebrates British Airways’ people, its customers, and the nation.
The campaign explores...
Samsung – Flipvertising: the reverse targeting
Flipvertising managed to resonate with ad-sceptical millennials and Gen Z. To launch the new Samsung Galaxy Z Flip4, CHEP used an innovative approach to...
Nike – Never Done Evolving: Serena’s career decoded by data
Two days after Serena Williams announced her retirement, Nike released a year-long study in the form of avatars, which showcased her commitment to staying...
Clash of Clans – Clash from the Past: a fictional birthday
Instead of celebrating Clash of Clans’ 10th anniversary, Supercell celebrated a fake 40th anniversary, set in an alternate universe where Clash had existed since...
Cannes Lions 2023: watch all the Grand Prix here
The most creative campaigns of the year.
Out of the 26,992 entries submitted this year (up 6% from 2022!), you will find below the only...
Cannes Lions 2023 : le palmarès français
Le plus grand festival dédié à la créativité publicitaire.
Les mythiques "Cannes Lions" célèbrent cette année leur 70ème anniversaire. Une édition 2023 qui a reçu...
CALM x ITV – The Last Photo: we don’t know what ‘suicidal’ looks like
People think they know what ‘suicidal’ looks like: crying, anger, despair. In the absence of these signs, nobody intervenes.
With 125 people taking their own...
Partners Life – The Last Performance: short ads by resurrecting characters
New Zealand life insurance provider, Partners Life, has partnered with Special New Zealand to deliver a disruptive advertising campaign, The Last Performance, challenging Kiwis...
Korean National Police Agency – Knock Knock: the silent emergency call
The Korean National Police Agency's (KNPA) 'Knock Knock' campaign introduces an inclusive police emergency call solution for people in a situation where they cannot...
Cannes Lions 2023: watch the 17 campaigns shortlisted in Titanium
The top campaigns of the year.
The Cannes Lions 2023 are just around the corner, and the Titanium category just revealed its shortlist, one of...
