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Guerrilla Marketing: our latest posts - LLLLITL

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Guerrilla Marketing

Guerrilla Marketing

The most creative guerrilla marketing operations. This concept of "guerilla" refers to a set of unconventional marketing actions, typically used by advertisers who lack the resources to utilize traditional marketing channels or who want to break away from conventional communication methods.

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Flipvertising managed to resonate with ad-sceptical millennials and Gen Z. To launch the new Samsung Galaxy Z Flip4, CHEP used an innovative approach to...
Cannes Lions 2023 Grand Prix

The most creative campaigns of the year.  Out of the 26,992 entries submitted this year (up 6% from 2022!), you will find below the only...
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The top campaigns of the year.  The Cannes Lions 2023 are just around the corner, and the Titanium category just revealed its shortlist, one of...
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Les crayons les plus convoités. Festival anglais historique et prestigieux, les D&AD (alias "Design & Art Direction") sont un des festivals les plus exigeants :...
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The festival of the shiny pencils. A few days after ADC 2023 (check the palmarès here), the other advertising festival from the 'Creative Week',...
adc-2023-palmares-awards

A legendary advertising festival. Based in of New York, the prestigious ADC (Art Directors Club) festival has just revealed its 102nd palmarès: the greatest...
eurobest-2022

Le meilleur de la créativité publicitaire européenne.  Surnommés "les Cannes Lions de l’Europe", les Eurobest sont en effet l'équivalent continental du prestigieux festival cannois. Tous...
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For the first time in nearly 90 years the AnNahar publication ceased print so it could donate a day’s worth of ink and paper...
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Les publicitaires sont de retour sur la Croisette.  Après 2 années d'absence, les Cannes Lions sont bel et bien de retour sur la Côte d'Azur....
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The Cannes Lions are back in Cannes.  The Cannes Lions 2022 are the first in-person "International Festival of Creativity" since 2019. Created in 1954 and...
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