One Show 2023: the big winners and greatest campaigns
The festival of the shiny pencils.
A few days after ADC 2023 (check the palmarès here), the other advertising festival from the 'Creative Week',...
Les 34 meilleures publicités du Super Bowl 2016
Découvrez le best of du plus grand évènement publicitaire de l'année aux USA.
5 millions $ : c'est la modique somme que devront dépenser les annonceurs souhaitant...
Eurobest 2023: watch the 23 Grand Prix winners
The very best of European advertising company.
Nicknamed "the Cannes Lions of Europe", the Eurobest are in fact the continental equivalent of the prestigious Cannes...
FIFA 23 x Ted Lasso: the AFC Richmond never felt so real
Bringing two entertainment juggernauts together in the most authentic way possible.
FIFA 23 by EA Sports is the most popular and best selling sports video...
Eurobest 2022 : le palmarès français et international
Le meilleur de la créativité publicitaire européenne.
Surnommés "les Cannes Lions de l’Europe", les Eurobest sont en effet l'équivalent continental du prestigieux festival cannois. Tous...
Dove – Real Beauty Redefined for the AI Era: Challenging Artificial Intelligence Clichés
To mark 20 years of advocating for Real Beauty, Dove launched a campaign addressing a new threat to authentic representation: the influence of AI-generated...
Budweiser – One Second Ads: Super Fast but Super Catchy
Budweiser's "One Second Ads" campaign, developed by Africa Creative, exemplifies the brand's innovative approach to marketing by leveraging brevity and cultural resonance.
The campaign...
Super Bowl 2021: the 19 best commercials
The trickiest Super Bowl ever.
Following a Holiday season full of unusual Christmas ads, the Super Bowl 2021 is also impacted by the pandemic. This...
Rimas Music – Tracking Bad Bunny: A Tracklist as GPS Locations
The “Tracking Bad Bunny” campaign by Rimas Music and DDB Latina in Puerto Rico turned public spaces into dynamic brand stages by seamlessly blending outdoor media with cultural...
La journée type d’un créatif
Du café matinal jusqu'à la pizza nocturne, passez 24h dans la peau d'un créatif.
Le site web de portofolios en ligne Format.com a réalisé une étude pour...







































