Interviews : le digital influence t-il la créativité ? •
Le digital a bouleversé le marketing, quid de la créativité ?
L'agence Bonus Track, spécialisée dans la synchronisation musicale, l'évènementiel, la production et le conseil...
One Show 2022 : le palmarès français et international
Le festival des crayons métallisés.
Quelques jours après les ADC 2022, l'autre festival publicitaire de la "Creative Week" organisée par le One Club for Creativity,...
Cannes Lions 2016 : les 24 Grands Prix à voir absolument
S’il ne fallait retenir que 24 campagnes sur les 43.101 inscriptions, ce serait celles-ci.
Découvrez les 24 créations qui ont survolé leurs catégories respectives aux Cannes...
Herpes Foundation – The Best Place in the World to Have Herpes: Disrupting the...
Launched on Global Herpes Awareness Day (13 October 2024), this public health initiative aimed to dismantle one of New Zealand’s most persistent social taboos.
With...
Clio Awards 2026: Watch the 20 Grand Prix Winners
The Oscars of the advertising industry.
The Clio Awards, known worldwide for their distinctive statuette trophies, have unveiled their 2026 winners, once again spotlighting outstanding...
Google Android – iPager: putting Apple’s outdated messaging tech in the spotlight
iPager was an Android campaign with the goal of educating consumers and flipping the narrative around the ‘green bubbles’ in the U.S. by pressuring...
Ogilvy fusionne ses 8 agences parisiennes
Ogilvy Paris se réunifie.
Nouvelle réorganisation dans le paysage publicitaire français. Afin de mieux servir ses annonceurs et de simplifier son image sur le marché,...
Sheba – Hope Reef: a living billboard made of coral
The world’s coral reefs are dying. Mars cat food brand, Sheba, has embarked on a restoration program, an idea created in a collaboration between...
FIFA 23 x Ted Lasso: the AFC Richmond never felt so real
Bringing two entertainment juggernauts together in the most authentic way possible.
FIFA 23 by EA Sports is the most popular and best selling sports video...
Heinz – Hidden Spots: reconciling gaming and snacking
Ketchup brand Heinz partners with streamers to find "safe spaces" for gamers to snack in 'Call of Duty: Warzone'. For gamers, it’s hard to...
