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Viral Marketing

Viral Marketing

Creative advertisements that primarily rely on the virality of their idea and/or message. These campaigns often heavily leverage social media platforms and garner a large number of views.

cannes-lions-2023-titanium

The top campaigns of the year.  The Cannes Lions 2023 are just around the corner, and the Titanium category just revealed its shortlist, one of...
one-show-2021

Le festival des crayons métalliques. À l'instar des ADC 2021 et des D&AD 2021, l'édition 2021 du festival publicitaire des One Show (New York) a également...
cannes-lions-grands-prix-2018

Le top du top. Parmi les 32.372 inscriptions de campagnes aux Cannes Lions 2018, les jurys composés des meilleurs publicitaires du monde entier vont décerner...
video

Specsavers’ innovative audiology campaign, featuring a reimagined rendition of Rick Astley’s classic hit, has taken a bold step forward in raising awareness about hearing...
eurobest-2023-palmares-france-publicites-agences

Le meilleur de la créativité publicitaire européenne.  Surnommés "les Cannes Lions de l’Europe", les Eurobest sont en effet l'équivalent continental du prestigieux festival cannois. Tous...
best super bowl ads commercials 2025

The unmissable commercials from the big game. As Super Bowl LIX (59th!) approaches on February 9, 2025, at the Caesars Superdome in New Orleans, anticipation...
video

Ketchup brand Heinz partners with streamers to find "safe spaces" for gamers to snack in 'Call of Duty: Warzone'. For gamers, it’s hard to...
Les bureaux de l'agence The Source en photos

500m² pensés sur mesure pour y vivre, créer… Et dormir. Alors que beaucoup d’agences réduisent la taille de leurs bureaux, s'excentrent, ou imposent toujours plus...
2024-eurobest-grand-prix

The pinnacle of European advertising creativity. Dubbed "the Cannes Lions of Europe," Eurobest is the continental counterpart to the prestigious Cannes Lions festival, both organized...
fifa-world-cup-2026-most-creative-ads-advertising-marketing copy

World Cup, World Stage. Football’s biggest tournament has never looked bigger. The 2026 FIFA World Cup is set to be the largest in history:...