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Viral Marketing

Viral Marketing

Creative advertisements that primarily rely on the virality of their idea and/or message. These campaigns often heavily leverage social media platforms and garner a large number of views.

Super Bowl 2020: the best ads

Pronostic sur les créations qui vont marquer la finale.  13ème édition du « LLLLITL Débrief » : un bref éditorial mensuel réalisé pour le SNPTV (Syndicat National de la...
best super bowl ads commercials 2025

The unmissable commercials from the big game. As Super Bowl LIX (59th!) approaches on February 9, 2025, at the Caesars Superdome in New Orleans, anticipation...
publicite-france-ubisoft-ddb-paris-disneyland-betc-hepar-marcel-tissons-solidarite-publicis-conseil-fevrier-2017

6 créations qui ont marqué ces 7 derniers jours. Retrouvez chaque semaine sur LLLLITL une sélection des créations publicitaires "Made In France" les plus créatives et VOTEZ...
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To mark 20 years of advocating for Real Beauty, Dove launched a campaign addressing a new threat to authentic representation: the influence of AI-generated...
d-and-ad-2026-black-white-yellow-pencils

The ad industry's most coveted Pencils. The 64th D&AD Awards Ceremony, held on May 20, 2026, in London, celebrated the year’s most powerful and purposeful...
d and ad 2025 palmares france agences production

Les crayons les plus convoités de la publicité. Le palmarès 2025 des D&AD Awards (Design and Art Direction) continue de célébrer l’excellence créative mondiale, avec...
cannes-lions-2022-grand-prix

The Cannes Lions are back in Cannes.  The Cannes Lions 2022 are the first in-person "International Festival of Creativity" since 2019. Created in 1954 and...
publicites-marketing-super-bowl-2015-1

La finale du Super Bowl 2015 (XLIX) aura lieu dimanche 1er février 2015, au Stade Universitaire Phoenix de Glendale en Arizona. Cette finale sportive est...
vow-mammoth meatballvideo

Prehistoric meat doesn’t sound all that appetising, but it certainly is attention-grabbing. And that’s why Australian cultured meat startup Vow decided to turn the...
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How did CeraVe – a skincare brand developed by dermatologists – win the Super Bowl? By re-writing the Big Game Playbook. We spread a...