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Viral Marketing

Viral Marketing

Creative advertisements that primarily rely on the virality of their idea and/or message. These campaigns often heavily leverage social media platforms and garner a large number of views.

En 2013, Coca-Cola a mis au point dans sa communication des publicités et des opérations marketing très créatives. "Les Cannes Lions", le Festival International de...
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The pinnacle of European advertising creativity. Dubbed "the Cannes Lions of Europe," Eurobest is the continental counterpart to the prestigious Cannes Lions festival, both organized...
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Les publicitaires sont de retour sur la Croisette.  Après 2 années d'absence, les Cannes Lions sont bel et bien de retour sur la Côte d'Azur....
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"What do you really want for Christmas?" is the question asked in PENNY’s festive spot conceived and realised by Serviceplan Munich. The ad has...
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Les 20 publicités les plus partagées dans le monde en 2013. De plus en plus nombreux, les films viraux de grandes marques sont devenus de...
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Samsung has infiltrated iPhones with a Galaxy handset emulator. Samsung created a web app that turns Apple's iPhones into Galaxy handsets, achieving 10 million...
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The festival of the shiny pencils. A few days after ADC 2023 (check the palmarès here), the other advertising festival from the 'Creative Week',...
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Le meilleur de la créativité publicitaire européenne.  Surnommés "les Cannes Lions de l’Europe", les Eurobest sont en effet l'équivalent continental du prestigieux festival cannois. Tous...
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Are Christmas ads back to normal? After a very special Christmas last year following a very tough year of 2020 across the globe, and even...
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The National Rifle Association (NRA) spends $250 million annually to advocate for pro-gun legislation. How do you fight for common sense gun laws while...