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Viral Marketing

Viral Marketing

Creative advertisements that primarily rely on the virality of their idea and/or message. These campaigns often heavily leverage social media platforms and garner a large number of views.

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Coors Light has transformed a viral baseball moment into a commemorative keepsake. In a collaboration with Rethink, Coors Light has seized upon a viral...

En 2013, Coca-Cola a mis au point dans sa communication des publicités et des opérations marketing très créatives. "Les Cannes Lions", le Festival International de...

Chaque dimanche, llllitl.fr vous propose une sélection des meilleures publicités et opérations marketing, créées dans la semaine écoulée par des agences françaises.   LUNDI • Le nouveau spot d'Orange...
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When a digital label tried to erase a piece of Mexican identity, Tecate reclaimed the Gulf of Mexico the only way that matters: by...
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World Cup, World Stage. Football’s biggest tournament has never looked bigger. The 2026 FIFA World Cup is set to be the largest in history:...
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The World's Biggest Creativity Festival.  The International Festival of Creativity, better known as "Cannes Lions," returns for its 71st edition. It is renowned for recognizing...
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Flipvertising managed to resonate with ad-sceptical millennials and Gen Z. To launch the new Samsung Galaxy Z Flip4, CHEP used an innovative approach to...
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Prehistoric meat doesn’t sound all that appetising, but it certainly is attention-grabbing. And that’s why Australian cultured meat startup Vow decided to turn the...
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Le best of 2016 de la créativité publicitaire européenne. Situés à Rome cette année, les Eurobest viennent de révéler les nombreux gagnants de leur édition...
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95% of 13-17 year olds globally are on social media. Deteriorating mental health in teenagers, driven by social media overexposure, is one of the...