Samsung – Flipvertising: the reverse targeting
Flipvertising managed to resonate with ad-sceptical millennials and Gen Z. To launch the new Samsung Galaxy Z Flip4, CHEP used an innovative approach to...
Clash of Clans – Clash from the Past: a fictional birthday
Instead of celebrating Clash of Clans’ 10th anniversary, Supercell celebrated a fake 40th anniversary, set in an alternate universe where Clash had existed since...
Cannes Lions 2023: watch all the Grand Prix here
The most creative campaigns of the year.
Out of the 26,992 entries submitted this year (up 6% from 2022!), you will find below the only...
Cannes Lions 2023 : le palmarès français
Le plus grand festival dédié à la créativité publicitaire.
Les mythiques "Cannes Lions" célèbrent cette année leur 70ème anniversaire. Une édition 2023 qui a reçu...
Vow – Mammoth Meatball: innovating for a meatless world
Prehistoric meat doesn’t sound all that appetising, but it certainly is attention-grabbing. And that’s why Australian cultured meat startup Vow decided to turn the...
CALM x ITV – The Last Photo: we don’t know what ‘suicidal’ looks like
People think they know what ‘suicidal’ looks like: crying, anger, despair. In the absence of these signs, nobody intervenes.
With 125 people taking their own...
Cannes Lions 2023: watch the 17 campaigns shortlisted in Titanium
The top campaigns of the year.
The Cannes Lions 2023 are just around the corner, and the Titanium category just revealed its shortlist, one of...
D&AD 2023 : les agences et créations françaises primées
Les crayons les plus convoités.
Festival anglais historique et prestigieux, les D&AD (alias "Design & Art Direction") sont un des festivals les plus exigeants :...
One Show 2023: the big winners and greatest campaigns
The festival of the shiny pencils.
A few days after ADC 2023 (check the palmarès here), the other advertising festival from the 'Creative Week',...
ADC 2023: the big winners and greatest campaigns
A legendary advertising festival.
Based in of New York, the prestigious ADC (Art Directors Club) festival has just revealed its 102nd palmarès: the greatest...